@font-face{font-family:Inter;src:url(../fonts/inter-latin-400-normal.woff2) format('woff2');font-weight:400;font-display:swap}
@font-face{font-family:Inter;src:url(../fonts/inter-latin-500-normal.woff2) format('woff2');font-weight:500;font-display:swap}
@font-face{font-family:Inter;src:url(../fonts/inter-latin-600-normal.woff2) format('woff2');font-weight:600;font-display:swap}
@font-face{font-family:Inter;src:url(../fonts/inter-latin-700-normal.woff2) format('woff2');font-weight:700;font-display:swap}

:root{
  --ink:#2E2B26; --ink-strong:#1F1D19; --dark:#28251F;
  --muted:#6B655C; --faint:#9E958A;
  --rule:#DFD8CD; --cream:#F3EFE8; --cream-deep:#E8E1D7;
  --accent:#7B3FF2; --accent-dk:#5A2DC0; --paper:#FFFFFF;
  /* texte en couleur d'accent : même violet en clair (4,8:1 sur crème), éclairci en sombre */
  --accent-txt:#7B3FF2; --accent-soft:#A98BF7; --on-accent:#FFFFFF;
  --hdr-bg:rgba(255,255,255,.93); --shadow:rgba(46,43,38,.12);
  --maxw:1120px; --gut:clamp(20px,5vw,48px);
  color-scheme:light;
}

/* ---------- mode sombre : noir chaud, jamais un noir pur ---------- */
:root[data-theme="dark"]{
  --ink:#E4DDD3; --ink-strong:#FAF7F2; --dark:#0D0B09;
  --muted:#ABA297; --faint:#948B80;
  --rule:#2E2924; --cream:#1E1A17; --cream-deep:#2A2520;
  --paper:#151210;
  --accent-txt:#9D72F6; --accent-soft:#A98BF7;
  --hdr-bg:rgba(21,18,16,.9); --shadow:rgba(0,0,0,.45);
  color-scheme:dark;
}
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{margin:0;font-family:Inter,-apple-system,"Segoe UI",Roboto,Helvetica,Arial,sans-serif;
  color:var(--ink);background:var(--paper);font-size:17px;line-height:1.65;
  -webkit-font-smoothing:antialiased;font-feature-settings:"kern"}
img{max-width:100%;display:block}
a{color:inherit}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:2px}

.wrap{max-width:var(--maxw);margin:0 auto;padding-inline:var(--gut)}
.sr-only{position:absolute!important;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);clip-path:inset(50%);white-space:nowrap;border:0}
.skip{position:absolute;left:-9999px}
.skip:focus{left:var(--gut);top:12px;z-index:100;background:var(--accent);color:#fff;padding:10px 16px;border-radius:4px}

/* ---------- header ---------- */
.hdr{position:sticky;top:0;z-index:50;background:var(--hdr-bg);
  backdrop-filter:saturate(180%) blur(10px);border-bottom:1px solid var(--rule)}
.hdr .wrap{display:flex;align-items:center;gap:20px;min-height:66px;flex-wrap:wrap}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;font-weight:600;font-size:15px;
  letter-spacing:-.01em;color:var(--ink-strong);margin-right:auto}
.brand .mk{width:30px;height:30px;border:1.5px solid var(--accent);border-radius:4px;color:var(--accent-txt);
  font-size:12px;font-weight:700;display:grid;place-items:center;letter-spacing:.02em;flex:none}
.nav{display:flex;align-items:center;gap:clamp(14px,2.4vw,28px);flex-wrap:wrap}
.nav a{text-decoration:none;font-size:14.5px;font-weight:500;color:var(--muted);padding:6px 0;
  border-bottom:1.5px solid transparent}
.nav a:hover{color:var(--ink-strong)}
.nav a[aria-current="page"]{color:var(--ink-strong);border-bottom-color:var(--accent)}
.langs{display:flex;gap:2px;align-items:center;font-size:12.5px;letter-spacing:.06em;text-transform:uppercase}
.langs a{text-decoration:none;color:var(--faint);padding:4px 7px;border-radius:3px;font-weight:600}
.langs a:hover{color:var(--ink-strong);background:var(--cream)}
.langs a[aria-current="true"]{color:var(--accent-txt);background:var(--cream-deep)}

/* ---------- typography ---------- */
h1,h2,h3,h4{letter-spacing:-.025em;line-height:1.12;color:var(--ink-strong);margin:0}
h1{font-size:clamp(34px,5.6vw,54px);font-weight:700}
h2{font-size:clamp(26px,3.6vw,38px);font-weight:700}
h3{font-size:clamp(20px,2.4vw,26px);font-weight:600;line-height:1.25}
p{margin:0 0 1.05em}
.lede{font-size:clamp(18px,2vw,21px);line-height:1.6;color:var(--ink);max-width:62ch}
.eyebrow{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--accent-txt);
  font-weight:600;margin:0 0 14px}
.eyebrow .sep{color:var(--faint);margin:0 6px}
.meta{font-size:13.5px;color:var(--muted);letter-spacing:.02em;margin:0}
.small{font-size:15px}
.muted{color:var(--muted)}
.prose{max-width:66ch}
.prose p,.prose ul{font-size:17px}
.prose li{margin-bottom:.6em}
.prose ul{padding-left:1.1em}
.prose li::marker{color:var(--accent-txt)}

section{padding-block:clamp(48px,7vw,86px)}
.sec-cream{background:var(--cream)}
.rule{height:1px;background:var(--rule);border:0;margin:0}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:8px;text-decoration:none;font-size:15px;font-weight:600;
  padding:12px 22px;border-radius:5px;border:1.5px solid transparent;transition:background .15s,color .15s}
.btn-p{background:var(--accent);color:var(--on-accent)}
.btn-p:hover{background:var(--accent-dk)}
.btn-s{border-color:currentColor;color:var(--ink-strong)}
.btn-s:hover{background:var(--cream-deep)}
.btn-l{border-color:rgba(255,255,255,.45);color:#fff}
.btn-l:hover{background:rgba(255,255,255,.12)}
.btns{display:flex;gap:12px;flex-wrap:wrap;margin-top:28px}

/* ---------- hero ---------- */
.hero{background:var(--dark);color:#fff;padding-block:clamp(52px,8vw,96px)}
.hero .stack{display:flex;flex-direction:column;gap:clamp(30px,4.4vw,44px)}
.hero .accentline{width:54px;height:3px;background:var(--accent);margin-bottom:18px}
.hero .role{font-size:clamp(19px,2vw,24px);color:#fff;font-weight:600;
  letter-spacing:-.015em;margin:0}
.hero .hero-video{width:100%}
.hero .blurb{color:rgba(255,255,255,.8);max-width:52ch;font-size:16.5px;margin:0}

.video{width:100%;position:relative;border-radius:8px;overflow:hidden;background:var(--accent);aspect-ratio:16/9;
  display:grid;place-items:center;text-align:center;padding:24px;cursor:pointer;
  border:0;transition:filter .2s}
.video:hover,.video:focus-visible{filter:brightness(1.06)}
.video > svg{position:absolute;inset:0;width:100%;height:100%}
.video .vc{position:relative;z-index:1;display:grid;justify-items:center;gap:14px}
.video .pb{width:64px;height:64px;border-radius:50%;background:rgba(255,255,255,.16);
  border:2px solid rgba(255,255,255,.85);display:grid;place-items:center;color:#fff;
  transition:background .2s,transform .2s}
.video:hover .pb{background:rgba(255,255,255,.28);transform:scale(1.06)}
.video .pi{width:30px;height:30px;margin-left:3px}
.video .vl{font-size:11.5px;letter-spacing:.2em;text-transform:uppercase;
  color:rgba(255,255,255,.9);font-weight:600;margin:0}
.video.on{padding:0!important;cursor:default;background:#000;display:block}
.video iframe{position:absolute;inset:0;width:100%!important;height:100%!important;max-width:none;border:0;display:block}
.video-note{font-size:14px;color:rgba(255,255,255,.62);margin:14px 0 0;max-width:62ch}
.ytl{color:rgba(255,255,255,.82);text-decoration:underline;text-underline-offset:3px;white-space:nowrap}
.ytl:hover{color:#fff}

/* ---------- project cards ---------- */
.grouplabel{font-size:12px;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);
  font-weight:600;margin:0 0 18px}
.cards{display:grid;grid-template-columns:repeat(auto-fill,minmax(260px,1fr));gap:clamp(20px,3vw,32px);
  margin-bottom:clamp(34px,5vw,52px);list-style:none;padding:0}
.card{margin:0}
.card a{text-decoration:none;display:block;height:100%}
.card .thumb{border:1px solid var(--rule);border-radius:6px;overflow:hidden;aspect-ratio:16/10;
  background:var(--cream);transition:border-color .15s}
.card .thumb img{width:100%;height:100%;object-fit:cover;object-position:top center;
  transition:transform .35s ease}
.card a:hover .thumb{border-color:var(--accent)}
.card a:hover .thumb img{transform:scale(1.035)}
.card .no{font-size:11.5px;letter-spacing:.2em;color:var(--accent-txt);margin:14px 0 4px;font-weight:700}
.card .t{font-size:18px;font-weight:600;color:var(--ink-strong);line-height:1.3}
.card .s{font-size:14px;color:var(--muted);margin-top:4px}

/* ---------- case pages ---------- */
.case-hd{padding-block:clamp(36px,5vw,60px) clamp(24px,3vw,34px)}
.case-hd .client{font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--faint);
  font-weight:600;margin:0 0 10px}
.case-hd h1{max-width:20ch}
.case-hd .meta{margin-top:16px}
.case-hd .lede{margin-top:22px}
.beat{display:flex;align-items:center;gap:12px;font-size:12px;letter-spacing:.18em;text-transform:uppercase;
  font-weight:700;color:var(--accent-txt);margin:clamp(38px,5vw,56px) 0 16px}
.beat::before{content:"";width:28px;height:2px;background:var(--accent);flex:none}
figure{margin:clamp(22px,3vw,34px) 0}
.shot{border:1px solid var(--rule);border-radius:6px;overflow:hidden;background:var(--cream)}
.diag{border:1px solid var(--rule);border-radius:6px;background:var(--cream);
  padding:clamp(14px,2.4vw,26px) clamp(10px,2vw,22px)}
.diag svg{display:block;width:100%;height:auto}
.shot img{width:100%}
.caption{font-size:13.5px;color:var(--muted);line-height:1.5;margin:10px 0 0}
code{font-family:ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;font-size:.88em;
  background:var(--cream-deep);color:var(--ink-strong);padding:1px 5px;border-radius:3px}
.gfigs{display:grid;gap:clamp(18px,2.6vw,28px);grid-template-columns:1fr}
@media(min-width:760px){.gfigs.g2{grid-template-columns:1fr 1fr}.gfigs.g3{grid-template-columns:repeat(3,1fr)}}
.gfigs figure{margin:0}
.phones{display:grid;gap:clamp(18px,2.6vw,26px);grid-template-columns:repeat(auto-fit,minmax(180px,1fr));
  margin:clamp(22px,3vw,32px) 0}
.phones figure{margin:0}
.phones .pb{background:var(--cream);border-radius:6px;padding:14px;display:grid;place-items:start center}
.phones .pb img{max-height:440px;width:auto;border-radius:3px;box-shadow:0 2px 12px var(--shadow)}
.callout{background:var(--cream);border-left:3px solid var(--accent);border-radius:0 5px 5px 0;
  padding:clamp(20px,3vw,28px);margin:clamp(28px,4vw,40px) 0}
.callout .lbl{font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--accent-txt);
  font-weight:700;margin:0 0 10px}
.callout p:last-child{margin:0}
.pull{font-size:clamp(20px,2.6vw,27px);line-height:1.38;font-weight:600;letter-spacing:-.02em;
  color:var(--ink-strong);border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);
  padding-block:clamp(24px,3.4vw,34px);margin:clamp(34px,5vw,50px) 0;max-width:30ch}
.steps{display:grid;gap:14px;grid-template-columns:repeat(auto-fit,minmax(180px,1fr));margin:28px 0}
.step{background:var(--cream);border-radius:6px;padding:18px}
.step .n{font-size:21px;font-weight:700;color:var(--accent-txt);letter-spacing:-.02em}
.step .l{font-size:13.5px;color:var(--muted);line-height:1.45;margin-top:6px}

.casenav{border-top:1px solid var(--rule);display:grid;gap:2px;grid-template-columns:1fr;
  margin-top:clamp(40px,6vw,68px)}
@media(min-width:700px){.casenav{grid-template-columns:1fr 1fr}}
.casenav a{text-decoration:none;padding:24px 0;display:block}
.casenav .k{font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--accent-txt);font-weight:700}
.casenav .v{font-size:17px;font-weight:600;color:var(--ink-strong);margin-top:6px;line-height:1.3}
.casenav .nx{text-align:left}
@media(min-width:700px){.casenav .nx{text-align:right}}

/* ---------- about ---------- */
.abt{display:grid;gap:clamp(28px,4vw,48px);grid-template-columns:1fr;align-items:start}
@media(min-width:860px){.abt{grid-template-columns:1.4fr .85fr}}
.portrait{border-radius:6px;overflow:hidden;background:var(--cream-deep);aspect-ratio:4/5;max-width:420px}
.portrait img{width:100%;height:100%;object-fit:cover;object-position:center 20%}
.chips{display:flex;flex-wrap:wrap;gap:8px;margin:0 0 30px;padding:0;list-style:none}
.chip{border:1px solid var(--rule);border-radius:999px;padding:6px 14px;font-size:14px;color:var(--ink)}
.chip.on{background:var(--cream-deep);border-color:var(--cream-deep);font-weight:500}
.grouphd{font-size:15px;font-weight:700;color:var(--ink-strong);margin:0 0 12px}
.exp{border-top:1px solid var(--rule)}
.expitem{display:grid;gap:6px 28px;grid-template-columns:1fr;padding:22px 0;border-bottom:1px solid var(--rule)}
@media(min-width:760px){.expitem{grid-template-columns:200px 1fr}}
.expitem.hi{background:var(--cream);margin-inline:calc(var(--gut)*-.5);padding-inline:calc(var(--gut)*.5);border-radius:5px}
.expitem .yr{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--accent-txt);font-weight:700}
.expitem .org{font-size:15.5px;font-weight:600;color:var(--ink-strong);margin-top:4px}
.expitem .rl{font-size:16px;font-weight:600;color:var(--ink-strong)}
.expitem p{font-size:15px;color:var(--muted);margin:6px 0 0}
.expitem ul{font-size:15px;color:var(--muted);line-height:1.55;margin:9px 0;padding-left:1.15em}
.expitem li{margin-bottom:5px}
.expitem li::marker{color:var(--accent-txt)}
.expitem li b{color:var(--ink-strong);font-weight:600}
.expitem ul + p{margin-top:9px}

/* ---------- contact ---------- */
.dark{background:var(--dark);color:#fff}
.dark h1,.dark h2{color:#fff}
.dark .eyebrow{color:var(--accent-soft)}
.dark .lede{color:rgba(255,255,255,.74)}
.ccards{margin:clamp(30px,5vw,48px) 0 0;max-width:560px}
.ccard{border-top:1px solid rgba(255,255,255,.18);padding:20px 0}
.ccard:last-child{border-bottom:1px solid rgba(255,255,255,.18)}
.ccard .k{font-size:11px;letter-spacing:.22em;text-transform:uppercase;color:rgba(255,255,255,.45);margin:0 0 6px}
.ccard .v{font-size:19px;font-weight:500;color:#fff;text-decoration:none;word-break:break-word}
.ccard a.v:hover{color:#CDBAFB}

/* ---------- footer ---------- */
.ftr{border-top:1px solid var(--rule);padding-block:34px;font-size:13.5px;color:var(--muted)}
.ftr .wrap{display:flex;gap:16px 28px;flex-wrap:wrap;align-items:center;justify-content:space-between}
.ftr a{color:var(--muted);text-decoration:none}
.ftr a:hover{color:var(--ink-strong)}
.ftr nav{display:flex;gap:20px;flex-wrap:wrap}

/* ---------- bascule clair / sombre ---------- */
.tgl{width:36px;height:36px;border-radius:50%;border:1px solid var(--rule);background:transparent;
  color:var(--ink-strong);display:grid;place-items:center;cursor:pointer;padding:0;flex:none;
  transition:background .15s,border-color .15s}
.tgl:hover{background:var(--cream);border-color:var(--faint)}
.tgl svg{width:17px;height:17px;display:block}
.tgl .i-sun{display:none}
:root[data-theme="dark"] .tgl .i-sun{display:block}
:root[data-theme="dark"] .tgl .i-moon{display:none}
html:not([data-theme]) .tgl{display:none}

/* vignettes : une version par thème, seule la visible est chargée */
.card .thumb img.th-d{display:none}
:root[data-theme="dark"] .card .thumb img.th-l{display:none}
:root[data-theme="dark"] .card .thumb img.th-d{display:block}

/* ajustements propres au sombre */
:root[data-theme="dark"] .hero{border-bottom:1px solid var(--rule)}
:root[data-theme="dark"] .diag{background:#F3EFE8;border-color:#3A342E}
:root[data-theme="dark"] .ftr{border-top-color:var(--rule)}

/* ---------- images agrandissables (pages projet) ---------- */
/* survol calqué sur les cartes projet : filet violet et léger zoom de l'image */
.zoomable{position:relative;cursor:zoom-in;overflow:hidden;transition:border-color .15s}
.zoomable > img,.zoomable > svg{transition:transform .35s ease}
.zoomable:hover,.zoomable:focus-visible{border-color:var(--accent)}
.zoomable:hover > img,.zoomable:hover > svg,.zoomable:focus-visible > img,.zoomable:focus-visible > svg{transform:scale(1.035)}
.phones .pb.zoomable{border:1px solid var(--cream)}
.phones .pb.zoomable:hover,.phones .pb.zoomable:focus-visible{border-color:var(--accent)}
/* icône plein écran, en haut à droite, visible au survol et au clavier */
.zi{position:absolute;top:10px;right:10px;z-index:2;width:34px;height:34px;border-radius:8px;
  display:grid;place-items:center;background:rgba(21,18,16,.72);color:#fff;pointer-events:none;
  opacity:0;transform:translateY(-3px);transition:opacity .15s,transform .15s;
  -webkit-backdrop-filter:blur(4px);backdrop-filter:blur(4px)}
.zi svg{width:16px;height:16px;display:block}
.zoomable:hover .zi,.zoomable:focus-visible .zi{opacity:1;transform:none}
@media (hover:none){.zi{opacity:1;transform:none}}

/* visionneuse plein écran */
.lb-lock,.lb-lock body{overflow:hidden}
.lb{position:fixed;inset:0;z-index:200;display:none;align-items:center;justify-content:center;
  padding:68px 24px 24px;background:rgba(13,11,9,.97);opacity:0;transition:opacity .18s ease;
  -webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px)}
.lb.open{display:flex}
.lb.show{opacity:1}
.lb-fig{margin:0;display:flex;flex-direction:column;align-items:center;gap:14px}
/* jamais plus grand que la taille réelle de l'image : pas d'agrandissement flou */
.lb-fig img{display:block;width:auto;height:auto;max-width:calc(100vw - 48px);max-height:calc(100vh - 150px);
  border-radius:4px;box-shadow:0 12px 44px rgba(0,0,0,.55)}
/* les schémas sont vectoriels : ils peuvent occuper tout l'écran sans perte */
.lb-svg{background:#F3EFE8;border-radius:6px;padding:clamp(16px,3vw,36px);
  width:min(1400px,calc(100vw - 48px));max-height:calc(100vh - 150px);overflow:auto}
.lb-svg svg{display:block;width:100%;height:auto}
.lb-fig figcaption{color:rgba(255,255,255,.78);font-size:14px;line-height:1.5;max-width:72ch;text-align:center;margin:0}
/* bouton fermer, en haut à droite */
.lb-x{position:fixed;top:16px;right:16px;width:44px;height:44px;border-radius:50%;padding:0;cursor:pointer;
  display:grid;place-items:center;color:#fff;background:rgba(255,255,255,.1);border:1px solid rgba(255,255,255,.24);
  transition:background .15s}
.lb-x:hover{background:rgba(255,255,255,.22)}
.lb-x:focus-visible{outline:2px solid #fff;outline-offset:3px}
.lb-x svg{width:20px;height:20px;display:block}

@media print{.hdr,.ftr,.casenav,.btns{display:none}}
@media (prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}}

/* ---------- hero A+B (vitrine + wireframe vers UI) ---------- */
.hero.hx{position:relative;overflow:hidden;padding-block:clamp(48px,6.5vw,92px) clamp(56px,7vw,104px)}
.hx .wrap{max-width:1280px;display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(32px,4vw,64px);align-items:center}
.hx-txt{position:relative;z-index:2}
.hx .eyebrow2{font-size:13px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--accent-soft);margin:0 0 18px}
.hx h1{font-size:clamp(40px,4.4vw,62px);line-height:1.04;letter-spacing:-.025em;font-weight:700;margin:0;color:#fff;max-width:13ch}
.hx .blurb{color:rgba(255,255,255,.78);font-size:17px;line-height:1.55;max-width:44ch;margin:24px 0 0}
.hx .btns{margin-top:32px}
.hx .proof{margin-top:40px;padding-top:22px;border-top:1px solid rgba(255,255,255,.14);display:grid;gap:10px;font-size:14px;color:rgba(255,255,255,.62)}
.hx .proof b{color:#fff;font-weight:600}
.hx .proof .k{display:inline-block;min-width:150px;color:rgba(255,255,255,.45);font-size:12px;letter-spacing:.1em;text-transform:uppercase;font-weight:600}
.vit{position:relative;aspect-ratio:1.08/1;width:100%}
.vit::before{content:"";position:absolute;inset:-18% -22% -14% -10%;background:radial-gradient(closest-side,rgba(123,63,242,.55),rgba(123,63,242,.18) 55%,transparent 75%);filter:blur(10px);z-index:0}
.scr{position:absolute;margin:0;border-radius:10px;overflow:hidden;background:#fff;box-shadow:0 28px 60px rgba(0,0,0,.5),0 0 0 1px rgba(255,255,255,.08);z-index:1}
.scr .bar{height:22px;background:#EDEAE6;display:flex;align-items:center;gap:5px;padding:0 9px;font-size:10.5px;color:#6B655C;font-weight:600;white-space:nowrap}
.scr .bar i{width:7px;height:7px;border-radius:50%;background:#CFC8BE;flex:none}
.scr .bar span{margin-left:8px;overflow:hidden;text-overflow:ellipsis}
.scr img{display:block;width:100%;height:auto}
.s-credit{left:0;top:2%;width:60%;transform:rotate(-1.5deg)}
.s-sales{right:-2%;top:0;width:56%;transform:rotate(1.6deg)}
.s-voice{left:0;bottom:2%;width:30%;transform:rotate(-1deg)}
.s-main{left:18%;right:0;bottom:8%;z-index:3;box-shadow:0 40px 80px rgba(0,0,0,.6),0 0 0 1px rgba(255,255,255,.1)}
.s-dim{filter:saturate(.9) brightness(.92)}
.wf{position:relative}
.wf .hi{position:absolute;inset:0;clip-path:inset(0 100% 0 0);transition:clip-path 1.5s cubic-bezier(.65,0,.35,1)}
.wf .line{position:absolute;top:0;bottom:0;left:0;width:2px;background:var(--accent);box-shadow:0 0 12px 2px rgba(123,63,242,.7);opacity:0;transition:left 1.5s cubic-bezier(.65,0,.35,1),opacity .3s}
.wf.on .hi{clip-path:inset(0 0 0 0)}
.wf.on .line{left:100%}
.wf.moving .line{opacity:1}
.seg{position:absolute;z-index:4;left:calc(18% + 18px);bottom:calc(8% - 18px);display:flex;gap:2px;padding:4px;border-radius:999px;background:rgba(30,26,23,.92);box-shadow:0 10px 24px rgba(0,0,0,.4),0 0 0 1px rgba(255,255,255,.12)}
.seg button{all:unset;cursor:pointer;font-size:13px;font-weight:600;padding:7px 14px;border-radius:999px;color:rgba(255,255,255,.7);transition:background .3s,color .3s}
.seg button:hover{color:#fff}
.seg button:focus-visible{outline:2px solid var(--accent-soft);outline-offset:2px}
.seg button[aria-pressed="true"]{background:var(--accent);color:#fff}
.vit .cap{position:absolute;z-index:4;right:0;bottom:calc(8% - 30px);margin:0;font-size:12.5px;color:rgba(255,255,255,.55)}
@media (max-width:960px){
  .hx .wrap{grid-template-columns:1fr;row-gap:0}
  .hx-txt{display:contents}
  .hx .proof{order:3}
  .vit{order:2;margin-top:44px;aspect-ratio:auto;display:grid;grid-template-columns:1fr 1fr;gap:12px}
  .vit::before{inset:-10% -30% 10% -30%}
  .scr{position:relative;inset:auto;transform:none;width:auto}
  .s-main{grid-column:1/-1;order:-1;left:auto;right:auto;bottom:auto}
  .s-voice,.vit .cap{display:none}
  .seg{position:relative;left:auto;bottom:auto;grid-column:1/-1;order:-1;justify-self:start;margin:4px 0 8px}
  .hx .proof .k{display:block;min-width:0;margin-bottom:2px}
  .scr .bar{height:18px;font-size:9px}
}
@media (prefers-reduced-motion:reduce){.wf .hi,.wf .line{transition:none}}

/* ---------- logo, cadres Figma intégrés ---------- */
.brand .logo{height:26px;width:auto;flex:none;color:var(--accent-txt)}
.embed{position:relative;aspect-ratio:16/10;border:1px solid var(--rule);border-radius:6px;overflow:hidden;background:var(--cream)}
.embed iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
.embed-links{display:flex;flex-wrap:wrap;gap:6px 20px;margin:8px 0 0;font-size:14px;font-weight:600}
.embed-links a{color:var(--accent-txt);text-decoration:none}
.embed-links a::after{content:" ↗"}
.embed-links a:hover{text-decoration:underline}
@media (max-width:640px){.embed{aspect-ratio:4/3}}

/* ---------- avant / après ---------- */
.ba{display:grid;grid-template-columns:1fr 1fr;gap:clamp(10px,1.8vw,18px)}
.ba .lbl{font-size:11.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:600;color:var(--muted);margin:0 0 8px}
.ba .side.after .lbl{color:var(--accent-txt)}
.ba-phones{max-width:640px;margin-inline:auto}
.gfigs .ba-phones{max-width:none}
.fig-narrow .shot{max-width:760px;margin-inline:auto}
.fig-narrow .caption{max-width:760px;margin-inline:auto}
@media (max-width:560px){.ba-wide{grid-template-columns:1fr}}
.gfigs+.gfigs{margin-top:clamp(26px,3.4vw,40px)}

/* ---------- v5 : introduction « La demande / La solution » ---------- */
.brief{display:grid;grid-template-columns:1fr 1fr;margin-top:clamp(26px,3vw,36px);border:1px solid var(--rule);
  border-top:3px solid var(--accent);border-radius:3px 3px 8px 8px;background:var(--paper);overflow:hidden}
.brief .bcol{padding:clamp(20px,2.6vw,32px)}
.brief .bcol.sol{border-left:1px solid var(--rule);background:var(--cream);
  background:color-mix(in srgb,var(--accent) 6%,var(--paper))}
.brief .blbl{display:flex;align-items:baseline;gap:10px;margin:0 0 12px;font-size:12px;font-weight:700;
  letter-spacing:.18em;text-transform:uppercase;color:var(--accent-txt)}
.brief .blbl span{font-weight:600;color:var(--faint);letter-spacing:.08em}
.brief .bcol p:last-child{margin:0;font-size:16.5px;line-height:1.62;color:var(--ink)}
.case-hd .brief+*{margin-top:0}
@media (max-width:760px){.brief{grid-template-columns:1fr}.brief .bcol.sol{border-left:0;border-top:1px solid var(--rule)}}
.gfigs.g4{grid-template-columns:1fr 1fr}
@media(min-width:760px){.gfigs.g4{grid-template-columns:repeat(4,1fr)}}